How to Create Creative Content with CANVA

WHAT IS CANVA?

Canva is your one-stop-shop for any and all of your marketing needs. Need an Instagram Story idea? Canva has it. Need a Facebook Cover? Canva has it. Need to design a Pinterest Pin? You guessed it…. it has it.

Canva has changed so much since it entered the scene back in 2015. With easy drag and drop methods, it is super simple and quick for the average user to create amazing, professional looking designs.

At the time of this blog post, there are different levels of Canva you can opt into. There is a free version, as well as paid versions. Check the site on pricing to decide which option is best for you.

HOW CAN YOU FIND INSPIRATION OR BROADEN YOUR CREATIVITY?

Not only does Canva provide ready to use templates, the program is pretty easy to use if you want to switch out your favorite font, or slap in your own images. By finding your favorite author’s quote, you can easily find a gorgeous, inspirational picture and input it there.

If you’re looking for more creative ideas, here are a couple of tips and ideas you can try:

HOW CAN YOU USE CANVA FOR SOCIAL MEDIA PLANNING?

There are many social media scheduling programs, but they do cost money. With a little time management and know how, you could arrange for weeks of your social media right in CANVA. Create folders within Canva and save all of your posts for the week. You can schedule them by days of the week, or by special events, or by campaigns you have coming up. You can also share folders with different members of your team and assign special privileges. (see Pic)

FINAL THOUGHTS ON CANVA & DESIGN CREATION EXAMPLES

With a little practice and the habit of exploring on Google, you can come up with lots of content for each month. Search terms like, “What happens in the month of August,” and you’ll find tons of “It’s the national day for X.” Go a step further and type that day into Google and then look at images. Not only will you gain more ideas, but you’ll get to see what others have created for that special day. Again, don’t COPY, but find inspiration in the images and creations you see.

So, have fun, get creative and get SOCIAL!

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